The involvement of Quaker women with anti-slavery reform in the early 19th century seems to have transformed what was a sectarian peculiarity--allowing women to speak and to act politically--into first a hand-maiden of reform and then to an engine of reform. The Quaker Family in Colonial America: A Portrait of the Society of Friends (1973), emphasis on social structure and family life. The Quakers in America. Pepsi is the second-most-recognized beverage brand in the world after Coke, and eighteen of PepsiCo's other brands, which include Tropicana, Gatorade, and Quaker Oats, are billion-dollar businesses in their own right. ... "The racism they talk about, using images from slavery… I began to dig deeper into the seventeenth-century Quaker world. Beginnings. Quaker colonists began questioning slavery in Barbados in the 1670s, but first openly denounced it in 1688. Slavery in the Quaker World. And that was not all: Quakers were also involved in the slave trade. ... Companies like Mars and Quaker Oats are planning to change … JSTOR 41946850. Aunt Jemima's branding has often been criticised for playing to a slavery-era stereotype. Slavery Days Now. "The Origins of the Quaker Crusade against Slavery: A Review of Recent Literature," Quaker History 67 (1978): 42–58. Earlier this week Quaker Oats, the parent company of Aunt Jemima, the iconic pancake brand, announced their intentions to rebrand. John Seabrook. Hamm, Thomas. World Own Right. Slavery has marked everything from the Capitol to the alcohol Americans consume. At the time—I was surprised to learn—slavery was accepted and common among the English Quakers who were in political control of Pennsylvania. “Quaker Oats used Harrington’s likeness on products and advertising, and it sent her around the country to serve flapjacks dressed as ‘Aunt Jemima.’ The gig made her a national celebrity.” In 2014, Evans filed a lawsuit against Quaker Oats for $3 billion considering they were not receiving any royalties. Frost, J. William. Aunt Jemima's branding has often been criticised for playing to a slavery-era stereotype.